FeaturesExec has asked Dr. Roland Franz Erben to tell us more about Risiko Manager and himself.
About the publication:
What makes Risiko Manager different from other publications in this sector?
As the only German magazine about risk management, Risiko Manager concentrates on a specialised and highly sophisticated target group. Experienced experts in the field of financial risk management in banks and insurances, as well as certified accountants and management consultants, find every fortnight exactly the information that is essential for their daily work in risk management. Risiko Manager is a magazine made by risk managers for risk managers.
What was the greatest moment in the history of Risiko Manager so far?
The greatest moment is always the new issue.
Do you produce a features list?
Of course, we do – to raise anticipation. Editorial plan and media kit are available at www.risiko-manager.com
Do you work closely with PRs or do you keep them at arm’s length?
It depends… or with the words of German writer Goethe as taken from Götz von Berlichingen: “There is a strong shadow where there is much light”.
Do you have any advice for PRs?
Please, don’t sell advertising as a professional article! All our readers are intellectually able to suggest the high competence and quality of a writer (or a company, respectively its products) from a superb article! Honestly!
Which information from PRs do you find useful?
Any information and suggestions from which our readers can profit.
What does your job involve?
Responsibility for the content… from the first idea of an article to acquisition, mentoring and professional support of the writers up to revision of the manuscripts and proof reading.
What do you love about your job?
The high degree of flexibility and creative freedom.
What lead you to become editor in chief for Risiko Manager?
After over two years of co-responsibility for a former publication it was quite a logical, evolutionary step.
What was your first job?
1984: access into the print media business delivering the paper “Kirchenzeitung”
If you could choose to be someone else for one day – who would that be?