DD Summit Europe has appointed Rooster PR as the official PR agency for the first ever daily deal event for Europe, scheduled to take place in London on 19 March.
Established by daily deals expert Stavros Prodromou, the event brings together all of the key players from across Europe, including well-known UK brands Living Social and Wahanda.
The daily deals market has grown into a multi-billion pound industry over the last two years and the DD Summit Europe is the only European forum to share best practice and discuss future trends in this burgeoning industry.
Speakers already confirmed for the event include ITV Daybreak presenter Kate Garraway, founder of Goodypass, Lopo Champalimaud, co-founder and CEO of Wahanda, Peter Briffett, MD of Living Social UK and Omid Ashtari, director of business development at Foursquare.
Also speaking at the event are Fabian Heilemann from Dailydeal.de, which recently sold to Google for $114 million, Jonathan Besnainou, co-founder & CEO of Ohmydeal (France), Tomas Cupr, founder & CEO of Slevomat (Czech Republic) and Esra Sertoglu, CEO of Groupanya (Turkey).
Rooster’s Managing Director, James Brooke, says: "Daily deals have changed the way we buy a huge variety of products and services, from haircuts to holidays, and Rooster is delighted to be able to expand our client portfolio by working on such a topical and dynamic event."