INfluencia, specialised in consumption and trends, has launched a quarterly print journal today. This journal has been organised like a book and covers various society topics, such as innovation.
It also relies on a dual reading system: the journal features several QR codes which redirect the reader towards online content.
INfluencia had launched in 2004 as a PDF version and an interactive version in 2011.
INfluencia is published by Les Éditions d'Après.